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Head-to-Head · Updated June 2026

DelightChat vs ReplyKo

Ecommerce WhatsApp support tool vs Instagram creator DM automation specialist.

DelightChat is a $49/month ecommerce support platform for WhatsApp + Shopify. ReplyKo is ₹499/month covering all four Instagram DM automation triggers — with a permanent free plan and no ecommerce dependency.

IG DM price

ReplyKo

₹499 vs ~₹4,100/month

WhatsApp + Shopify

DelightChat

Built for ecommerce support

Free plan

ReplyKo

100 DMs/month, no card

6 scenarios, honest verdicts

Scenario

Instagram comment-to-DM automation

DelightChat

Not supported

DelightChat handles Instagram DMs in a shared support inbox — it's not designed for automated comment trigger flows or creator content promotion.

ReplyKo

Core feature

Post comment → DM is ReplyKo's primary use case. Set keyword triggers, custom messages, any URL — activate in minutes.

Verdict: ReplyKo

Scenario

Monthly cost

DelightChat

$49/month (~₹4,100)

Startup plan at $49/month USD. Scale plan $99/month, Growth $299/month.

ReplyKo

₹499/month flat

~88% cheaper for Instagram DM automation. Permanent free plan (100 DMs/month) to start.

Verdict: ReplyKo

Scenario

WhatsApp marketing + Shopify

DelightChat

Core product

WhatsApp broadcasts, Shopify order sync, cart abandonment, order notifications — built for ecommerce brands.

ReplyKo

Not available

ReplyKo is Instagram DM automation only. No WhatsApp or ecommerce integrations.

Verdict: DelightChat

Scenario

IG Live comment automation

DelightChat

Not supported

IG Live comment triggers aren't a DelightChat feature — it focuses on reactive customer support, not proactive creator automation.

ReplyKo

Fully supported

Fire DMs on keyword comments during IG Lives — included on free plan and Creator plan.

Verdict: ReplyKo

Scenario

Shared team support inbox

DelightChat

Built-in platform

Unified inbox for WhatsApp, Instagram, Facebook Messenger, and email — ideal for support teams handling customer queries.

ReplyKo

Not available

ReplyKo automates outbound DMs. It doesn't provide a team inbox for managing incoming support conversations.

Verdict: DelightChat

Scenario

Agency Instagram accounts

DelightChat

Per-seat pricing

DelightChat scales by team seats and is optimised for support teams, not for agencies managing multiple Instagram creator accounts.

ReplyKo

30 accounts flat

Agency plan: 30 Instagram accounts, 10 workspaces, 50 team seats — ₹2,499/month.

Verdict: ReplyKo

Frequently asked questions

Is ReplyKo better than DelightChat for Instagram DM automation?
For Instagram creator DM automation: yes. DelightChat is an ecommerce customer support and WhatsApp marketing platform built for Shopify stores — Instagram DM automation (comment-to-DM, IG Live, story reply, keyword triggers) is not what it's designed for. ReplyKo covers all four Instagram triggers at ₹499/month flat — about 88% cheaper than DelightChat's $49/month entry plan.
What does DelightChat do that ReplyKo doesn't?
DelightChat offers WhatsApp Business API broadcasts, Shopify order management integration, a shared team inbox for customer support across WhatsApp + Instagram + Facebook, and ecommerce workflows like cart abandonment and order notifications. ReplyKo focuses exclusively on Instagram DM automation for creators.
How do DelightChat and ReplyKo compare on pricing?
DelightChat starts at $49/month (~₹4,100/month) for the Startup plan. ReplyKo's Creator plan is ₹499/month flat — about 88% cheaper. ReplyKo has a permanent free plan (100 DMs/month); DelightChat has no permanent free plan.
Can I use DelightChat and ReplyKo together?
Yes — if you run a Shopify ecommerce brand and also create content on Instagram. Use DelightChat for WhatsApp customer support and order notifications. Use ReplyKo for Instagram comment-to-DM automation, IG Live triggers, and story reply flows. They serve different needs.

Try ReplyKo free — Instagram DM automation built for creators

100 DMs/month free forever. Creator ₹499/month, Agency ₹2,499/month for 30 accounts.