Inro.Social vs ReplyKo
European AI-powered automation platform vs INR-native DM automation specialist.
Inro.Social brings an AI Agent, built-in CRM, broadcast campaigns, and contact-activation pricing at €12.99/month (~₹1,160/month). ReplyKo brings flat INR pricing at ₹499/month, a permanent free plan with unlimited setups, IG Live automation, and an agency plan for 30 accounts — no contact meter, no euro billing.
INR price
ReplyKo
₹499 vs ~₹1,160/month
AI Agent
Inro.Social
Conversational, intent-aware
Agency plan
ReplyKo
30 accounts, workspaces
Tool overviews
What each tool is, who built it, and who it's designed for.
Inro.Social
Europe · €12.99/month (~₹1,160) · Meta Tech Provider · AI-first
Inro.Social is a European Instagram automation platform built around AI. Its conversational AI Agent handles intent detection, FAQ answering, and follow-ups inside DMs. Built-in CRM stores contacts with segmentation and A/B testing. Broadcast campaigns let you proactively DM followers and past buyers. Contact-activation pricing: you pay per unique contact touched by automations each month — 100 free, 500+ on Pro at €12.99/month.
- Conversational AI Agent — intent, FAQ, tone, follow-ups
- Built-in CRM with segmentation, A/B testing
- Broadcast campaigns to followers and past buyers
- Payments in DMs, HTTP webhooks, private API (Pro)
- Contact-activation model — pay per contacts touched monthly
ReplyKo
India · ₹499/month · Permanent free plan · Official Meta API
ReplyKo is an INR-priced Instagram DM automation specialist — all four trigger types, flat pricing, no contact meter. Permanent free plan (100 DMs/month, unlimited setups). Creator plan at ₹499/month for unlimited DMs. Agency plan at ₹2,499/month for 30 accounts across 10 workspaces. Template-based automation: predictable, reliable, no AI credits to manage.
- Permanent free plan — 100 DMs/month, unlimited setups, all triggers
- All four triggers incl. IG Live auto-reply
- Creator: ₹499/month flat — unlimited DMs, unlimited setups
- Agency: 30 accounts, 10 workspaces, 50 team seats — ₹2,499/month
- INR billing — no EUR conversion, no auto-scaling meter
6 scenarios, honest verdicts
Inro wins on AI depth and broadcast campaigns. ReplyKo wins on price, setup limits, and agency scale.
Scenario
Monthly cost for Indian creators
Inro.Social
€12.99/month (~₹1,160)
Inro Pro starts at €12.99/month — roughly ₹1,160/month in INR at current rates. The contact-activation model auto-scales: a viral post activating more than 500 contacts in a month pushes the bill higher without warning.
ReplyKo
₹499/month flat
ReplyKo Creator is ₹499/month billed in INR — always. No contact meter, no auto-scaling, no euro conversion. ~57% cheaper than Inro's base paid plan for Indian users.
Scenario
Conversational AI Agent in DMs
Inro.Social
Core strength
Inro's AI Agent detects intent, answers from a trained FAQ knowledge base, adapts tone, and handles follow-ups dynamically inside DM conversations. Included on all paid plans, with 50 free credits to test.
ReplyKo
Template-based only
ReplyKo sends pre-written DM templates triggered by keywords — consistent and predictable, but the message doesn't adapt based on what each commenter wrote. No AI layer.
Scenario
Free plan — automation setup limits
Inro.Social
3 automations, 3 campaigns
Inro's free plan caps at 3 active automations and 3 campaigns — each keyword trigger or story reply setup uses one slot. You'll hit the wall quickly if running multiple active campaigns.
ReplyKo
Unlimited setups
ReplyKo's free plan has no cap on how many automations you create — only total DM sends are limited to 100/month. Set up automations for every post, story, and keyword without counting slots.
Scenario
Broadcast campaigns to followers
Inro.Social
Built-in feature
Inro lets you proactively send DM campaigns to followers and past buyers — not just reactive trigger-to-DM. Ideal for product launches, announcements, and re-engagement campaigns.
ReplyKo
Trigger-response only
ReplyKo automations fire when someone triggers them — comment, story reply, live comment, DM keyword. There's no proactive outbound broadcast to followers. Each DM starts with an audience action.
Scenario
CRM, segmentation & A/B testing
Inro.Social
Built-in platform
Inro has a built-in CRM with contact storage, custom properties, segmentation, and A/B testing across campaigns. You can target automations based on follower attributes or past interaction history.
ReplyKo
Not available
ReplyKo focuses on trigger-to-DM delivery without a contact database or segmentation layer. If CRM-level audience management is core to your workflow, Inro has a real advantage.
Scenario
Agency managing 10+ creator accounts
Inro.Social
Per-account × N
Inro Pro is per-account. 10 creator clients = 10 × €12.99/month (~₹11,600/month). No multi-workspace structure — each account is its own separate subscription.
ReplyKo
Purpose-built agency plan
30 accounts, 10 workspaces, 50 team seats — ₹2,499/month flat. One login, one invoice, clean client separation. Dramatically cheaper than Inro for agencies managing multiple accounts.
Euro contact-activation vs INR flat rate
Inro's contact meter means your bill can climb as your audience grows. ReplyKo's Creator plan is ₹499/month no matter how many automations you run.
Which tool fits your actual needs?
Pick ReplyKo if…
- You want flat INR pricing — ₹499/month with no EUR conversion and no contact meter that auto-scales your bill mid-campaign.
- You want unlimited automation setups on the free plan — not capped at 3 active automations and 3 campaigns like Inro's free tier.
- You manage multiple creator accounts — ReplyKo's Agency plan covers 30 accounts at ₹2,499/month vs. Inro's per-account EUR billing multiplied for every client.
- You want reliable trigger-to-DM automation — fast setup, predictable delivery, no AI credits or contact metrics to monitor.
Pick Inro.Social if…
- You need an AI Agent that detects intent and answers questions dynamically — not a fixed template, but a conversational AI inside your DMs.
- You want to run proactive broadcast campaigns — DM your followers or past buyers with announcements, launches, or re-engagement campaigns.
- CRM segmentation and A/B testing are part of your workflow — Inro stores contacts with custom properties and lets you test messaging variants.
- You need payments in DMs, webhooks, or a private API for custom integrations — Inro's Pro plan includes all of these.
Frequently asked questions
- Is ReplyKo better than Inro.Social for Instagram DM automation?
- For Indian creators who want flat INR pricing: yes. ReplyKo is ₹499/month — roughly 57% cheaper than Inro's €12.99/month (~₹1,160/month) — with a permanent free plan and no contact-activation scaling. Inro.Social is better if you need a conversational AI Agent, built-in CRM segmentation, broadcast campaigns to followers, or payments inside DMs. Those are genuine Inro features that ReplyKo doesn't offer.
- What's the main difference between Inro.Social and ReplyKo?
- Inro.Social is a sophisticated European Instagram automation platform with an AI Agent, CRM, broadcast campaigns, A/B testing, webhooks, and contact-based pricing at €12.99/month. ReplyKo is an INR-priced specialist at ₹499/month — flat, predictable, covering all four trigger types with unlimited setups, a permanent free plan, and agency support for 30 accounts. Inro is deeper on automation intelligence; ReplyKo is simpler, cheaper, and built for Indian creators.
- How do Inro.Social and ReplyKo compare on pricing?
- Inro's Pro plan is €12.99/month (~₹1,160/month) for 500 active contacts, with auto-scaling if more contacts are activated. The annual plan is €1,249/year (~₹9,250/month equivalent). ReplyKo's Creator plan is ₹499/month flat — no contact meter, no auto-scaling, no euro conversion. Both have free plans: Inro allows 3 active automations and 100 contacts; ReplyKo allows unlimited automations and 100 DMs/month.
- Does Inro.Social support IG Live automation?
- Yes — Inro.Social supports live comment triggers across all plans including the free tier. ReplyKo also supports IG Live comment-to-DM on both the free plan (within 100 DMs/month) and Creator plan (unlimited). Both tools cover this trigger type.
- What is Inro.Social's AI Agent?
- Inro's AI Agent is a conversational layer built into DM flows — it detects what a user is asking, answers from a trained FAQ knowledge base, personalises tone, and handles follow-ups dynamically. It's included on all paid plans with 50 trial credits on the free tier. ReplyKo uses pre-written message templates triggered by keywords — reliable and consistent but not AI-driven. If adaptive AI responses are core to your DM strategy, Inro's AI Agent is a genuine differentiator.
- Can Inro.Social manage multiple Instagram accounts for agencies?
- Inro's Pro plan covers one Instagram account with up to 10 team members. Multiple client accounts require multiple subscriptions at €12.99/month each (~₹1,160/month per account). ReplyKo's Agency plan covers 30 Instagram accounts across 10 workspaces with 50 team seats at ₹2,499/month flat — one invoice for the whole agency.
Try ReplyKo free — flat ₹499/month, no contact meter, no EUR
100 DMs/month free forever, unlimited setups. Upgrade to Creator (₹499/month) or Agency (₹2,499/month for 30 accounts) — always in INR.