SendPulse vs ReplyKo
Multi-channel marketing suite vs Instagram DM automation specialist.
SendPulse bundles email, SMS, WhatsApp, Telegram, and Instagram into one platform — Instagram DM is 2 trigger types in a suite of tools. ReplyKo covers all 4 Instagram triggers at ₹499/month with a permanent free plan and agency support.
IG triggers
ReplyKo
All 4 vs 2
Multi-channel
SendPulse
9+ channels bundled
Agency accounts
ReplyKo
30 accounts flat
6 scenarios, honest verdicts
Scenario
Instagram trigger coverage
SendPulse
2 triggers (comment + story mention)
Post comment auto-reply and story mention responses only. No IG Live, no DM keyword automation on Instagram.
ReplyKo
All 4 triggers
Post comment, story reply, IG Live, DM keyword — all included on the free plan and Creator plan.
Scenario
Multi-channel coverage
SendPulse
9+ channels
Email, SMS, WhatsApp, Telegram, Facebook Messenger, Viber, web push, and Instagram — all in one platform.
ReplyKo
Instagram only
ReplyKo focuses exclusively on Instagram. No other messaging channels are supported.
Scenario
Free plan for Instagram DM
SendPulse
Shared 10k message quota
Free plan: 3 chatbots, 10,000 messages/month across all channels. Instagram is one of many — no dedicated Instagram DM free tier.
ReplyKo
100 DMs/month forever
100 Instagram DMs/month, all four triggers, unlimited setups — permanent, no expiry, no card.
Scenario
IG Live comment automation
SendPulse
Not supported
SendPulse's Instagram integration doesn't include IG Live comment triggers.
ReplyKo
Fully supported
ReplyKo fires DMs on keyword comments during IG Live sessions.
Scenario
Email marketing + CRM
SendPulse
Built-in platform
Full email marketing with segmentation, automation, and CRM included in the SendPulse suite.
ReplyKo
Not available
ReplyKo is Instagram DM automation only — no email marketing or CRM features.
Scenario
Agency Instagram accounts
SendPulse
Per-account
Multiple Instagram accounts require additional setup or subscriptions.
ReplyKo
30 accounts flat
Agency plan: 30 accounts, 10 workspaces, 50 team seats — ₹2,499/month flat.
Frequently asked questions
- Is ReplyKo better than SendPulse for Instagram DM automation?
- For Instagram DM automation specifically: yes. ReplyKo covers all four Instagram trigger types (post comment, story reply, IG Live, DM keyword) on a permanent free plan and ₹499/month Creator plan. SendPulse covers only post comment and story mention replies on Instagram — it's designed as a broad multi-channel marketing suite, not an Instagram DM specialist.
- What Instagram triggers does SendPulse support?
- SendPulse supports post comment auto-replies and story mention responses on Instagram. IG Live comment-to-DM and DM keyword auto-replies are not Instagram-specific features in SendPulse. ReplyKo supports all four trigger types.
- How do SendPulse and ReplyKo compare on pricing?
- SendPulse's chatbot pricing starts around $8–10/month and scales with subscriber count. For Instagram automation alone, this is more than ReplyKo's ₹499/month flat Creator plan. ReplyKo also has a permanent free plan (100 DMs/month); SendPulse's free plan covers 3 chatbots and 10,000 messages across all channels.
- Does SendPulse have features ReplyKo doesn't?
- Yes — SendPulse is a full multi-channel marketing suite with email marketing, SMS campaigns, web push notifications, WhatsApp and Telegram chatbots, a CRM, and an online course/LMS builder. If you need all these tools together, SendPulse's bundle is valuable. ReplyKo focuses exclusively on Instagram DM automation.
Try ReplyKo free — Instagram DM specialist, all 4 triggers
100 DMs/month free forever. Creator ₹499/month, Agency ₹2,499/month for 30 accounts.